Simplifying complexity into design-driven storytelling experiences.

Simplifying complexity into design-driven storytelling experiences.

Kristine Francisco is a multidisciplinary design leader who builds

Kristine Francisco is a

design leader who builds

teams

processes

products

culture

teams

The Content + Design Playbook

A 0→1 framework that unified content and design at Forbes into a single integrated practice. Built the team, defined the craft, and led creative direction across campaigns spanning enterprise tech to luxury.

Creative Field Notes

AI meets analog, in practice.

Forbes Research

Turned Forbes' proprietary research into a premium multiplatform content experience. Led from zero, directing the visual language, design system, and rollout across articles, reports, social, and video.

/ COMING SOON /

Forbes Creator

Building Forbes Creator end-to-end: brand identity, design system, and platform experience for a new editorial network of content creators.

/ COMING SOON /